As Chief Client Development and Marketing Officer, Christa Crane oversees Loeb & Loeb’s business development initiatives, manages branding and marketing strategies, and leads internal and external communications. Ms. Crane works closely with the firm's multidisciplinary industry and practice groups on long-range strategic planning and client development efforts to expand and enhance client relationships. She also directs the firm’s branding, marketing and communications strategy, including advertising, public relations, online marketing and social media, events and promotions.